Key Roles and Responsibilities:
- Product Portfolio Management
- Responsible for complete product portfolio & lifecycle management
- Implement phase-in / phase out plans
- Work closely with sales team and understand the market demand
- Facilitate market gain in key avenues and Lead Product Positioning
- Build and execute Product Roadmaps
- Make business plans and Products vision – Annual & next 3 Year plans
- Manage technical partnerships (Central R&D) for existing products and new product pipeline creation
- Evaluate feasibility of new markets / products through Research and Field Testing (application endurance)
- Product and Sales Compliance
- Lead Homologation (Product Certification and Approvals) process across multiple regions and product categories
- Support Technically for the Institutional business, Govt. Tenders, State and Central Subsidy
- Industry & Customer Intelligence
- Monitor and analyze market trends, Competition, Authorities (regulatory), and technology steps and adopt product plans accordingly
- Initiate consumer research as needed
- Understanding end user usage conditions and manage portfolio to fit the requirements
- Identify product gaps and liaison with regional and global team to refine features for appropriate applications
- Sales Enablement & Marketing support
- Lead product demos, webinars, exhibitions, trade shows and support to build collateral, create outbound messages and newsletters
- Support Sales training (digital and physical) and drive product value selling